Reggaeton Superstar J Balvin Goes Sneaker Shopping

The Colombian pop star talks Pharrell and getting YEEZYs before Kanye does.

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J Balvin is a name you might not be familiar with yet… but you will be soon. The Colombian pop star is one of Latin America’s top celebrities, and has been a chart-topper in the region for years. Last year, J Balvin gained stateside fame with a hit collaboration with Pharrell called “Safari.” Now, Complex takes the admitted sneaker fan sneaker shopping. Watch as J Balvin talks about his upbringing in Colombia, working with Pharrell, and how he gets YEEZYs before Kanye West does. Check out the video above and let us know what you think.

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