LC23 x BACKDOOR x PUMA R698

PUMA unveils the latest collaborative edition of the R698.

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Italian fashion label LC23 is the latest collaborative partner to link up with PUMA, joining boutique BACKDOOR to craft a co-branded take on the tried-and-true R698. Made in Italy and boasting premium craftsmanship, the design takes cues from impeccable Italian style, pairing blue oxford cloth paneling with luxurious white leather, a speckled Trinomic midsole, and a hand-sewn co-branded tongue tab. Completing the package are white rope laces and a semi-translucent blue rubber outsole.

The LC23 x BACKDOOR x PUMA R698 drops July 24.

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