EYTYS 2015 Fall/Winter "Midbar" Editorial
The Swedish footwear brand presents a sweepingly dramatic photoset for its latest collection.






The Stockholm fashion scene has made a name for itself, in part, through an open embrace of proven collaboration techniques. This tradition is elaborated by footwear (relative) newcomer EYTYS, with its latest editorial highlighting its casually cool silhouettes in the sparse canyons of Israel. The editorial, dubbed “Midbar” – which translates to “Desert” in Hebrew – was photographed by Israeli photographer Dafy Hagai. The confluence of cultures underlines the versatility of EYTYS’ everyday silhouettes; the flagship Odyssey and Mother designs are highlighted here. Peep the lookbook above and head on to EYTYS’ website to peruse its current selection.