"Acronymjutsu: Advanced" Mocks the Multi-Features of ACRONYM® Designs

ACRONYM® products are renowned for their ability to innovate. Made for all-weather, all-terrain

Fashion
323 0 Comments
Save

ACRONYM® products are renowned for their ability to innovate. Made for all-weather, all-terrain use, part of the charm of ACRONYM® is the versatility of the pieces, which designer and co-founder Errolson Hugh meticulously, proudly demonstrates season after season. Does he over-demonstrate though? Canadian site Impluse Online has released a witty, funny video addressing the myriad features – and non-features – of ACRONYM® garb, dubbed “Acronymjutsu: Advanced.” Check out the video above and for a more serious take on Errolson Hugh and the brand, pick up the latest copy of our HYPEBEAST Magazine.

Read Full Article

What to Read Next

Kojima Productions and ACRONYM Deliver a DRAWBRIDGE Variant of the J91U-WSDB Jacket
Fashion

Kojima Productions and ACRONYM Deliver a DRAWBRIDGE Variant of the J91U-WSDB Jacket

Hideo Kojima and Errolson Hugh channel ‘Death Stranding 2’ with a highly technical silhouette.

For Isamaya Ffrench, Design is "The Root of Everything"
Design

For Isamaya Ffrench, Design is "The Root of Everything"

Known for redefining beauty, Ffrench’s move into collectible design may look like a career pivot – but for her, it’s a return to where it all began.

Behind the Design: How Awake NY Brought the Soul of Queens to DoorDash’s Biggest Summer Launch
Fashion

Behind the Design: How Awake NY Brought the Soul of Queens to DoorDash’s Biggest Summer Launch

Presented by DoorDash
Angelo Baque draws from childhood memories of his family playing soccer in Flushing Meadows to shape his latest creative release.


Unboxing: Bruce Russell Uncovers the History-Steeped Design of Wild Turkey Gold Foil Edition
Food & Beverage

Unboxing: Bruce Russell Uncovers the History-Steeped Design of Wild Turkey Gold Foil Edition

Presented by Wild Turkey
Get a closer look at the sculpted bottle and vintage-inspired canister designed by Brendan Lamb.

Mark McNairy 2015 Fall/Winter Collection and Film
Fashion

Mark McNairy 2015 Fall/Winter Collection and Film

Mark McNairy New Amsterdam presents its 2015 fall/winter collection with a film project. The movie

Danny Seth - Perception (Freestyle)
Music

Danny Seth - Perception (Freestyle)

Named after his forthcoming, and highly anticipated project – of which we premiered the lead single

Chromatics - Just Like You
Music

Chromatics - Just Like You

Portland electronic band Chromatics have released the first in a string of single releases leading

A Hilarious Cooking Show Parody for Picky Eaters
Entertainment

A Hilarious Cooking Show Parody for Picky Eaters

In this hilarious edition of The Katering Show, we see the two Kates try out one of the hottest

Dipset Announce Reunion Tour Schedule
Music

Dipset Announce Reunion Tour Schedule

Earlier this year, Dipset released the track “Have My Money,” however, before that it had been a

Florence + the Machine Announce 'How Big How Blue How Beautiful' Album, Shares “What Kind of Man” Video
Music

Florence + the Machine Announce 'How Big How Blue How Beautiful' Album, Shares “What Kind of Man” Video

Big news from English indie rock band Florence and the Machine as the widely popular group has


I Love Ugly 2015 Spring Lookbook
Fashion

I Love Ugly 2015 Spring Lookbook

Continuing a line of great success, New Zealand label I Love Ugly presents its Spring 2015

Drake and Nas To Perform Together At Sprite Concert
Music

Drake and Nas To Perform Together At Sprite Concert

Earlier Kanye West graced us with a spectacular, star-studded performance at the first annual Roc

Junghans 2015 Max Bill Chronoscope
Watches

Junghans 2015 Max Bill Chronoscope

German watchmaker Junghans introduces the 2015 Max Bill Chronoscope. Boasting a 38mm case holding a

Drake Releases 'If You’re Reading This It’s Too Late' Project
Music

Drake Releases 'If You’re Reading This It’s Too Late' Project

Following up to his short film from earlier today, Drake surprises us with the release of his new

Flying Lotus Plays Death Grips, Björk, Thom Yorke, Aphex Twin and More For BBC Radio 1 'Residency'
Music

Flying Lotus Plays Death Grips, Björk, Thom Yorke, Aphex Twin and More For BBC Radio 1 'Residency'

After kicking off the show in January, Flying Lotus returns to BBC Radio 1 Residency today, playing

New Balance CM1600 "Sonic"
Footwear

New Balance CM1600 "Sonic"

New Balance has reconstructed the 1600, giving the classic silhouette a breath of fresh air. The

More ▾