The Bodega x Saucony Grid 8000 “Classifieds” Embodies ’90s-Era Sportswear Aesthetic
Bodega
Profile
Description
Bodega is a Boston-based streetwear boutique that was founded by Dan Natola, Oliver Mak and Jay Gordon. Widely recognized as one of the top sneaker boutiques in the world and as having put Boston on the streetwear map, Bodega saw a meteoric rise from its inception despite the absence of any marketing or advertising. Bodega had secured a deal to carry limited edition releases from Nike, and attained Nike’s Tier Zero status after a mere two years. First collaborating with Converse on a sneaker release, Bodega was involved in seven projects between 2007 and 2008, including redesigns of the Reebok Pump Omni Lite, the Puma Sky Hi, and the adidas ZX running shoe. Bodega released its own apparel line in 2012, which has since seen collaborations with C.E and Fred Perry.
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Latest Collections
Modeled by Awful Records photographer Brandon McClain and his young brother.
Including Vetements, A-COLD-WALL* & Conor McGregor‘s “F*ck You” pinstripe suit.
A tribute to UFC champion Royce Gracie.
Brian Procell discusses Champion’s history and the vintage market.
Bodega’s new project has a new partnership.
Otto, the vintage collector and former manager of the legendary The Rat.
Under a new project called ’SERIES by Bodega: Repurposed.’
Nike brings out the “Summer Scales” while adidas, END and Bodega team up to rework the Iniki Runner.
The Converse Fastbreak returns for the first time ever, Nike has us seeing red and adidas launches multiple collabs.
An intriguing mashup of colors and materials.
