New Era

New Era Top 100

American Headwear Brand

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Industries
Founded 1920
Headquarters Buffalo, NY, United States

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Description

New Era is an American headwear brand, founded by German immigrant Ehrhardt Koch, in 1920. The brand was chosen as the official on-field cap of the National football league, as well as being named the headwear and apparel licensee for all eight teams of the Canadian Football League.
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Latest Collections

Supreme Fall/Winter 2019 Hats
Fashion

Supreme Fall/Winter 2019 Hats

From warm ushankas to thick beanies.

Y's Taps New Era for a Stealthy Blacked-Out Capsule
Fashion

Y's Taps New Era for a Stealthy Blacked-Out Capsule

Featuring a full tracksuit, rucksack and 9THIRTY cap.


COOGI Refutes Legal Claims That It Used Notorious B.I.G to Boost Branding
Fashion

COOGI Refutes Legal Claims That It Used Notorious B.I.G to Boost Branding

In an ongoing lawsuit with Nike, New Era and Brooklyn Nets.

New Era and New Balance Drop 997 With Removable Logos
Footwear

New Era and New Balance Drop 997 With Removable Logos

Accompanied by a patchwork cap & colorful replacement parts.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring Fear of God Essentials, BAPE, Stone Island x Nike, Anti Social Social Club x NEIGHBORHOOD and more.

mastermind JAPAN & New Era Release All-Black Capsule Collection
Fashion

mastermind JAPAN & New Era Release All-Black Capsule Collection

Apparel and headwear with shadow skull motifs.

New Era and BornxRaised Celebrate Los Angeles Dodgers With Collaborative Capsule
Fashion

New Era and BornxRaised Celebrate Los Angeles Dodgers With Collaborative Capsule

Featuring a 59FIFTY® cap and tie-dyed hoodies.

Fear of God ESSENTIALS & New Era Drop Premium 59FIFTY Cap
Fashion

Fear of God ESSENTIALS & New Era Drop Premium 59FIFTY Cap

A manifestation of Jerry Lorenzo’s love for the game.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Moncler Genius, Cactus Plant Flea Market, Anti Social Social Club and more.

'Dragon Ball' & New Era Japan Connect for Graphic-Emblazoned Capsule
Fashion

'Dragon Ball' & New Era Japan Connect for Graphic-Emblazoned Capsule

Featuring co-branded headwear & T-shirts.

Kid Cudi & New Era Team Up for Cleveland Indians All-Star Cap
Fashion

Kid Cudi & New Era Team Up for Cleveland Indians All-Star Cap

Featuring a dripping red “C” logo.

Yohji Yamamoto & New Era Drop a Tandem 9THIRTY Collaboration
Fashion

Yohji Yamamoto & New Era Drop a Tandem 9THIRTY Collaboration

Amplified by the Y-3 creative director’s signature.

 

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