New Balance

New Balance

American Footwear Manufacturer
New Balance Athletics (NB), simply known as New Balance, is an American multinational corporation company that specialises in footwear. In 1906, William J. Riley originally founded New Balance, as an Arch Support Company. Currently, their products provides a mixture of function and fashion, giving you the performance technology as well as a variety of styles.

2015

February - The company announces its entry into the global soccer (association football) market

2013

New Balance launches its skateboarding diffusion brand, New Balance Numeric

1972

Jim Davis, the current Chairman of New Balance, buys the company the day of the Boston Marathon

1960

Eleanor and Paul Kidd designs and manufactures the "Trackster", the world's first running shoe made with a ripple sole

1956

Hall sells the business to his daughter Eleanor and her husband Paul Kidd

1934

Hall becomes a business partner and finds his niche by marketing to people whose jobs requires them to spend a lot of time standing

1927

Riley hires Arthur Hall to be a salesman at the New Balance Art Support Company

1906

New Balance Arch Support Company is founded by William J. Riley in Boston
New Balance 1500 Receives a Cozy "Forest Green" Colorway
Footwear

New Balance 1500 Receives a Cozy "Forest Green" Colorway

An earthy palette.

N.HOOLYWOOD & New Balance Unveil Two 247v2 Models
Footwear

N.HOOLYWOOD & New Balance Unveil Two 247v2 Models

Another clean collab.

New Balance Offers Two Festive Colorways for 1500 "Holiday" Pack
Footwear

New Balance Offers Two Festive Colorways for 1500 "Holiday" Pack

Metallic silver and crimson/tan.

Kawhi Leonard Steps out in a Head-To-Toe New Balance Look
Fashion

Kawhi Leonard Steps out in a Head-To-Toe New Balance Look

Bye bye, Jordan Brand.

Kawhi Leonard Leaves Jordan Brand for New Balance
Footwear

Kawhi Leonard Leaves Jordan Brand for New Balance

A new face for NB’s basketball division.

New Balance Releases a Made In The USA 998 With Pony Hair
Footwear

New Balance Releases a Made In The USA 998 With Pony Hair

A nice touch of lux.

JJJJOUND & New Balance Launch Eagerly-Awaited Collaborative 990v3 Sneaker
Footwear

JJJJOUND & New Balance Launch Eagerly-Awaited Collaborative 990v3 Sneaker

The muted take on the dad shoe classic is finally here.

KITH x New Balance Reveal Six Colorways in Upcoming Collaboration
Footwear

KITH x New Balance Reveal Six Colorways in Upcoming Collaboration

Including designs by United Arrows & Sons and nonnative.

J.Crew & New Balance Come Together for "Canyon Road" Pack
Footwear

J.Crew & New Balance Come Together for "Canyon Road" Pack

With a 999 and 999R in a desert-influenced color palette.

UPDATE: Justin Saunders Teases JJJJound x New Balance FW18 Sneaker
Footwear

UPDATE: Justin Saunders Teases JJJJound x New Balance FW18 Sneaker

Another classic.
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