Sign up for our newsletters
Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.
You have successfully signed up.
New Balance
New Balance Athletics (NB), simply known as New Balance, is an American multinational corporation company that specialises in footwear. In 1906, William J. Riley originally founded New Balance, as an Arch Support Company. Currently, their products provides a mixture of function and fashion, giving you the performance technology as well as a variety of styles.
2015
February - The company announces its entry into the global soccer (association football) market
2013
New Balance launches its skateboarding diffusion brand, New Balance Numeric
1972
Jim Davis, the current Chairman of New Balance, buys the company the day of the Boston Marathon
1960
Eleanor and Paul Kidd designs and manufactures the "Trackster", the world's first running shoe made with a ripple sole
1956
Hall sells the business to his daughter Eleanor and her husband Paul Kidd
1934
Hall becomes a business partner and finds his niche by marketing to people whose jobs requires them to spend a lot of time standing
1927
Riley hires Arthur Hall to be a salesman at the New Balance Art Support Company
1906
New Balance Arch Support Company is founded by William J. Riley in Boston
