Jason Mayden Returns to Jordan Brand as Chief Design Officer
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
A homecoming for the former Fear of God Athletics president.
With releases from Cactus Jack x Nike, Joe Freshgoods x New Balance and more joining in on the festive fun.
Sotheby’s calls the shoe “exceptionally rare.”
The Indonesian rock star discusses his love of the Air Jordan 1, getting his bandmates into sneakers and his sneaker collecting “rules.”
Presented by
Jordan Brand
Featuring Nike Air in the sole as well as classic AJ3 elements, like elephant-printed uppers.
Expected to be valued between $15,000 to $20,000 USD.
Arriving on shelves next January.
Part of Goldin’s December Pop Culture Auction.
The WearTesters co-founder (AKA Nightwing2303) discusses the lifelong connection to sport provided by shoes, why performance footwear doesn’t have the cultural cachet it used to and more.
