Converse and Jordan Drive Nike Q2 Growth, While Increased Tariffs Hinder Stock Performance
Jordan Brand Top 100
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
A particular Converse model’s success led to sales that outperformed Nike.
Mark Parker described it as “an incredible milestone.”
Brodie’s newest signature model is a physical manifestation of his bold nature, both on and off the court.
Take an official look at the updated classic.
Showcasing the entirety of the shoe’s opulent details.
Alongside a YEEZY BOOST 380 “Alien” restock, more Post Malone x Crocs, and plenty of other compelling kicks.
Complete with monochromatic Jumpman logos.
Cult-favorite TV series meets iconic Air Jordan sneaker in the light-hearted clip.
Featuring a pony hair upper and multiple printed patterns.
Combining details from the “Concord” and the “Bred” for a new look.
Taking on the the Air Jordan 1 Mid, the Jordan Mars 270 and the Proto-Max 720.
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