Take a Closer Look at the Edison Chen x Air Jordan 1 Mid “Fearless”
Jordan Brand Top 100
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The CLOT co-founder also reveals what is hidden underneath.
The first ever re-release of the storied Air Ship, accompanied by a new Air Jordan 1 colorway.
The madness of Black Friday may be behind us, but there’s still plenty of crazy kicks dropping this week.
Take a closer look at the premium materials and finish.
The canvas upper reveals layers of “UNC Blue” and more underneath.
Another sneaker to celebrate the retailer’s 20th anniversary.
Expected to release during the 2020 NBA All-Star Weekend.
With signature silken patterns and tear-away detailing.
Slated to drop on Black Friday via Dover Street Market London.
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