Kith Celebrates New Loyalty Program With GEL‑KAYANO 12.1 Trio
Coming in three distinct colorways that nod to different membership tiers.
Name: Kith x ASICS GEL-KAYANO 12.1 Loyalty Program Exclusive
MSRP: TBC
Release Date: January 12
Where to Buy: Kith
In celebration of its 15th anniversary in 2026, Kith has unveiled an evolved Loyalty Program featuring a refreshed color palette and an exclusive collaboration with ASICS, centering on the GEL-KAYANO 12.1 silhouette. The kicks are offered in three exclusive colorways, spanning Paragon, Quartz and Voyage, each tied to the brand’s newly evolved Loyalty Program membership tiers.
The sneakers highlight Kith’s refined approach to co-branded design, with uppers crafted from layered mesh and synthetic overlays that balance breathability with structure. The quarters and tongue feature tonal detailing, while the laces are coordinated to match the palette, reinforcing the monochromatic theme. Branding is subtle yet present, with co-branded logos on the tongue and heel tabs, underscoring the collaboration’s exclusivity.
The design is further elevated through meticulous detailing that emphasizes the partnership’s exclusivity. Notable features include specialized Kith-branded lace loops and Kith monogrammed insoles adorned with “Just Us” and “Loyalty” branding.
This release not only celebrates Kith’s 15th anniversary but also marks the first Loyalty Exclusive collection of the year, which spans apparel, footwear and headwear in partnership with New Era.
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