Charles Jeffrey LOVERBOY's 'Clash of Clans' Collab Makes a Lot of Sense

The Scottish designer’s famed chunky ear beanies are officially ready for battle.

Fashion
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Charles Jeffrey LOVERBOY teaming up with Clash of Clans for a fashion collection wasn’t on the 2025 bingo card, but after looking at the result of such a team-up, perhaps it should have been. Jeffrey, the illustrious Scottish fashion designer who just celebrated his label’s 10th anniversary, is very well-known for his chunky ear beanies, which, in their many iterations, are not unlike the armour on the mobile strategy video game’s barbaric characters. Add in the fact that Jeffrey staged a full-blown “Fight Night” for his Fall 2025 presentation during January’s Paris Fashion Week, and the synergy is particularly strong.

Together, the duo has crafted a line of game-inspired headwear and tops. Among them, the Barbarian Beanie pays homage to Clash of Clans’ most recognizable characters with a bright yellow, squarish facade and joint branding across the face, while the P.E.K.K.A. Beanie takes after the title’s most formidable fighter, with purple-pink gradient horns and beady eyes sewn onto the brim. Elsewhere, “Hog Rider” and “P.E.K.K.A.” T-shirts house illustrations from the gameplay across their backs, with the collaboration’s logo embroidered on the chest.

“Are you ready for battle?” Jeffrey asked on his Instagram alongside the collaboration’s reveal. Well, yes.

Charles Jeffrey LOVERBOY’s Clash of Clans collection is now available to shop on the designer’s webstore. Prices range from £115.00 GBP to £140.00 GBP.

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