The Noir Kei Ninomiya Reebok Instapumps Are Back

Take a look at the newest style from the Fall/Winter 2025 runway.

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Noir Kei Ninomiya has teamed up with Reebok for a second time. Originally debuting on the Fall/Winter 2025 runway at Paris Fashion Week earlier this month, the collaboration features an all-new model. Classic to Noir Kei Ninomiya’s ultra-punk attitude, the FW25 iteration takes notes from the surrealist collection.

The sneaker looks like an updated version of the Instapump Fury with a few key differences. The shoe features a hightop and cushioned platform sole. Unlike classic Instapumps, the “pump” button is removed. Instead, the slightly puffed outer layers are sculpted with resin, much like the bioluminescent ornamental pieces from the runway. At the moment, it looks like the sneakers will be available in metallic gold and shiny black colorways.


The collaboration is an extension of both brand’s previous partnership from the FW24 runway. Filled with delicate layered 3D floral appliqués, the collection included both sneakers, and harnesses in multiple colorways, which are still available at select retailers now.

You can expect the FW25 Noir Kei Ninomiya Reeboks to drop later this year. In the meantime, check out the coverage from the full runway show, and stay tuned to Hypebeast for more updates.

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