Saint Laurent Dives Into The Culinary Experience with Sushi Park Paris

Saint Laurent is no longer a brand that only designs clothes–it’s a tastemaker, cinematic producer, and most recently, a culinary experience. Following the success of their 2022 collaboration, creative director Anthony Vaccarello and Sushi Park’s founding chef Peter Park have teamed up to open a new immersive shopping and culinary experience in Paris.

Loved and frequented by celebrities including Justin Bieber, the Kardashians, Dua Lipa, and more, this collaboration will be Sushi Park’s first-ever permanent restaurant outside of its Los Angeles flagship. The culinary installation will open on February 21 as part of the newly renovated Saint Laurent RIVE DROITE boutique located in the home of luxury shopping, Paris’s first arrondissement, just steps off the Tuileries and Place Vendôme. As part of ongoing renovations of the brand’s historical spaces, last February, Saint Laurent also opened a bookstore and gallery space in the seventh arrondissement, BABYLONE, hand-curated by Vaccarello himself.

The luxury house celebrated the collaboration’s announcement by debuting a short film this past weekend on Instagram. The film, directed by Pierre-Ange Carlotti⁣, stars familiar celebrities and ambassadors of the house, including Lourdes Leon, Saint Levant, Dominic Sessa, and more. The short flick explores the curated interiors of the new space, featuring dark sculptural furniture and a selection of ceramics exclusively conceived by Professor Kim.

This film was also produced under the umbrella of Saint Laurent Productions, which launched in 2023 and has boasted directors such as David Cronenberg, Nadia Lee Cohen, and Paolo Sorrentino, while most notably signing on as a co-producer alongside director Jacques Audiard for his Oscar-nominated film Emilia Perez.

Both the Sushi Park collaboration and BABYLONE are part of the houses’s larger efforts to diversify the shopping experience. The brand is not the first to dip its toes into the culinary and literary worlds. Other similar endeavors include Jacquemus’s collaborations with famed Paris-based Restaurant Caviar Kaspia, Gucci’s Michelin star-holding Osteria da Massimo Bottura in Florence, Bottega Veneta’s curated Fanzines, and Miu Miu’s ongoing film anthology Women’s Tales. Each project feels representative of luxury congolmerates’ attempts to foray into world-building as many customers question what comes next in the IRL retail experience.

Sushi Park Paris at RIVE DROITE will be open from February 21 onwards from Tuesdays to Saturdays. Reservations are available via phone, email, and online at Sushi Park Paris.