Travis Scott Officially Drops "4X4" – and Its Gabriel Moses-Directed Video

A cinematic complement to the Tay Keith-produced track.

Music
3.3K 1 Comments
Save

Update: Since moving “4X4” over to DSPs this morning, Travis Scott has since revealed the official music video for the track.

The official theme song for Netflix’s WWE Raw – which debuted earlier this month – “4X4” continues to explore its connection to the wrestling world in the Gabriel Moses-directed music video.

La Flame begins in the back of a military truck with a fleet of suited-up body guards surrounding the car as it drives. The rapper is also seen performing with the marching band – an homage to the sample that carries the track as well as its initial debut at the College Footbal Championship Halftime Show.

The visual alternates between monochromatic black-and-white footage, to in-color shots, coming to a head with the rapper stepping into the WWE rink.

Stream the “4X4” video below and read more in the original story underneath.


Original Story: After debuting the track at the College Football Championship earlier in the week, Travis Scott has officially dropped “4X4” on all streaming services.

“Four-by-four, I tint my windows up, yeah (Windows up), yeah / Damn, lil’ bro, he did it, one-and-done (One-and–, one-and-done), yeah / Out my closet, that sh*t none-of-none (None-of-none), yeah / That’s a vibe, that’s a one-of-one (Vibe), yeah,” he croons on the chorus of the Tay Keith-produced offering.

The rapper took to the stage at halftime during the Notre Dame vs. Ohio State game on Monday night to perform the long-awaited cut for the first time. He also dropped off an apparel capsule in tandem, with proceeds going to Direct Relief’s California Wildfire Response Fund. After the performance, he ensured he would drop “4X4” – which marks his first new studio offering since UTOPIA in 2023 – officially on all streaming services.

He stuck to his promise. Stream “4×4” on Spotify and Apple Music now.

Read Full Article

What to Read Next

Bianca Censori Directs the Surreal Music Video for Ye and Travis Scott's "FATHER"
Music

Bianca Censori Directs the Surreal Music Video for Ye and Travis Scott's "FATHER"

The visual artist constructs a single-shot psychological landscape for the latest track off the album ‘BULLY.’

Travis Scott’s Cactus Jack x Nike T90 Collection Officially Has a Release Date
Fashion

Travis Scott’s Cactus Jack x Nike T90 Collection Officially Has a Release Date

A green Nike Phantom 6 Low and a brown Total 90 jersey have been teased so far, with full details still to come.

The Travis Scott x Nike Phantom 6 Low "Cactus Jack" Pack Has Officially Landed
Footwear

The Travis Scott x Nike Phantom 6 Low "Cactus Jack" Pack Has Officially Landed

The two-piece pack pairs an indoor trainer and an Elite FG cleat, both built on neon green uppers with brown accents and Cactus Jack detailing throughout.


Travis Scott Delivers Cactus Jack x Nike "Pink Pack" Merch Drop
Fashion

Travis Scott Delivers Cactus Jack x Nike "Pink Pack" Merch Drop

While the highly anticipated Air Jordan 1 Lows flew off the shelves, fans can still grab pieces from the extensive Cactus Jack x Nike apparel collection.

Official Images of the Air Jordan 5 "Black Metallic Reimagined"
Footwear

Official Images of the Air Jordan 5 "Black Metallic Reimagined"

Arriving next month in celebration of the silhouette’s 35th anniversary.

Pharrell Taps Nigo for Louis Vuitton FW25 & Kim Jones Is Knighted Post-Dior Show in This Week's Top Fashion News
Fashion

Pharrell Taps Nigo for Louis Vuitton FW25 & Kim Jones Is Knighted Post-Dior Show in This Week's Top Fashion News

Stay up to date on the latest industry trends.

'PGA TOUR 2K25' Trailer Flexes Enhanced Graphics and New Game Features
Golf

'PGA TOUR 2K25' Trailer Flexes Enhanced Graphics and New Game Features

Including a new EvoSwing mechanic and Perfect Swing.

Hypebeast Community Center: Komune
Fashion

Hypebeast Community Center: Komune

From its digital content-focussed roots to drawing crowds outside of its Lower East Side boutique, Komune strategy lead Alex Tao explains the importance of community and the driving philosophy behind its curation.

Is Another Kids of Immigrants x Nike Air Max Sunder Colorway Coming Soon?
Footwear

Is Another Kids of Immigrants x Nike Air Max Sunder Colorway Coming Soon?

A “Concrete Sky” sample pair was just revealed.

Bruno Mars and Sexyy Red's "Fat Juicy & Wet" Is Here
Music

Bruno Mars and Sexyy Red's "Fat Juicy & Wet" Is Here

Enlisting Lady Gaga and ROSÉ for the music video.


Moncler Grenoble Will Present Its FW25 Collection In Courchevel
Fashion

Moncler Grenoble Will Present Its FW25 Collection In Courchevel

Heading to the French alps for another ethereal runway show.

Anime and Antiquity Collide in Daniel Arsham's 'SPLIT BUST' Sculpture
Art

Anime and Antiquity Collide in Daniel Arsham's 'SPLIT BUST' Sculpture

Limited to an edition of 99.

CNCPTS x Burton Reflect on 30 Years of Partnership in "Rabbit Hole" Collection
Fashion

CNCPTS x Burton Reflect on 30 Years of Partnership in "Rabbit Hole" Collection

The commemorative range revives archival graphics and motifs from both brands, and comes complete with the duo’s first-ever delivery of snowboards.

Kobra Brings His Kaleidoscopic Works to W Aspen
Art

Kobra Brings His Kaleidoscopic Works to W Aspen

While enhancing its guest experience this winter with the launch of two dining concepts.

UNDERCOVER FW25 Features Monsters, Angels and Krautrock Icons
Fashion

UNDERCOVER FW25 Features Monsters, Angels and Krautrock Icons

Jun Takahashi dresses his saintly models in monstrous illustrations by Josep Baqué and references to 1970s bands Faust and Moebius.

FKA twigs Invites Us Into 'EUSEXUA'
Music

FKA twigs Invites Us Into 'EUSEXUA'

The dance-inspired delivery is more than just a body of work; it’s a full-body feeling.

More ▾