Enjoy a BEAMS-Made Big Mac at McDonald's Japan

BEAMS Design serves up four limited-edition toys for the eatery’s 2025 lucky bags.

Toys
4.0K 0 Comments
Save

At the top of every year, McDonald’s Japan embraces the Japanese New Years tradition of gifting “lucky bags,” as a symbol of good fortune and a lucky year ahead. This year, BEAMS is getting in on the fun, teaming up with the restaurant for a playful plethora of lucky bag toys.

Leading the lineup is a burger-shaped Big Mac Lantern, which slides upward to reveal its interior light and comes with a handle on top. Following it up is a Potato Hand Catcher, the functional, (almost) hands-free way to eat fries. One end is shaped like a hand; press the button and the hand picks up your fries for you.

A zip-up pouch arrives as the third item, which lands in three different iterations, each of which is adorned with pixelated images of burgers, fries and Grimaces throughout. Stamped in the middle is a McDonald’s logo with a BEAMS Design logo underneath. Closing it out comes three iterations of a microfiber cleaning cloth, similarly designed with pixelated images of burgers and fries.

Peep the full suite of BEAMS-built lucky bag toys above. The lucky bags are exclusively available to those who have already won the lottery.

Read Full Article

What to Read Next

McDonald’s and Pokémon Reportedly Reuniting for Exclusive 30th Anniversary Collaboration
Gaming

McDonald’s and Pokémon Reportedly Reuniting for Exclusive 30th Anniversary Collaboration

Rumored to launch between February to March 2026.

Nigel Sylvester Teams up With McDonald's for Upcoming "Employee of the Month" Collection
Fashion

Nigel Sylvester Teams up With McDonald's for Upcoming "Employee of the Month" Collection

Tapping into the BMX athlete’s personal experiences for the collab.

Drake Teams up With McDonald's Canada for Exclusive OVO "Afters Meal"
Food & Beverage

Drake Teams up With McDonald's Canada for Exclusive OVO "Afters Meal"

The late-night combo includes a McDouble or Junior Chicken and a blue “Nite Sprite” served in a special-edition black cup.


Drake’s OVO Teases Imminent McDonald's Collaboration in Toronto
Food & Beverage

Drake’s OVO Teases Imminent McDonald's Collaboration in Toronto

Mysterious posters featuring the OVO Owl and Golden Arches hint at a February 17 launch.

nonnative Gives ASICS' Gel-Yeti the GORE-TEX Treatment
Footwear

nonnative Gives ASICS' Gel-Yeti the GORE-TEX Treatment

The “GEL-YETITOKYO HI GTX” drops at the end of this week.

DIGAWEL SS25 "officeware" Reflects on Work and Life in Flux
Fashion

DIGAWEL SS25 "officeware" Reflects on Work and Life in Flux

From oxford shirts with boxers, to neckties with carpenter shorts.

Sandro Rings in the Year of the Snake With Lunar New Year Capsule
Fashion

Sandro Rings in the Year of the Snake With Lunar New Year Capsule

Featuring serpentine cardigans, double-faced bombers, hoodies and more.

U.S. Museum Exhibitions to See in 2025
Art

U.S. Museum Exhibitions to See in 2025

From Ruth Asawa’s career-spanning retrospective at SFMOMA to Rashid Johnson’s evocative works at the Guggenheim.

Le Labo Reunites With 'AnOther Magazine' for AMBROXYDE 17 Candle
Design

Le Labo Reunites With 'AnOther Magazine' for AMBROXYDE 17 Candle

The duo enlisted collage artist Katrien de Blauwer to translate the scent into its tangible form.

LOEWE and On Refresh the Cloudtilt 2 With New Colors
Footwear

LOEWE and On Refresh the Cloudtilt 2 With New Colors

Introducing three new colorways finished with elegant co-branded details.


thisisneverthat Teams With Gramicci for First Release of 2025
Fashion

thisisneverthat Teams With Gramicci for First Release of 2025

Can the Korean imprint follow up its impressive 2024? Only time will tell.

KA YO_Prototype’s Debut Collection Is an Ode to Its Roots
Fashion

KA YO_Prototype’s Debut Collection Is an Ode to Its Roots

Drawing inspiration from the rugged and resilient beauty of Nordic landscapes.

Deion Sanders’ Signature Style Lives On with the Air Diamond Turf "Falcons”
Footwear

Deion Sanders’ Signature Style Lives On with the Air Diamond Turf "Falcons”

First teased at the latest SNKRS Showcase.

Nissan Unveils New X-Trail Concepts for Tokyo Auto Salon 2025
Automotive

Nissan Unveils New X-Trail Concepts for Tokyo Auto Salon 2025

Officially dubbed the “Unwind” and “Remastered.”

Nike Gives The Zoom Vomero 5 a "White/Stadium Green" Revamp
Footwear

Nike Gives The Zoom Vomero 5 a "White/Stadium Green" Revamp

Set to release this 2025.

Official Look at the Nike Air Force 1 Low "Black/Cool Grey"
Footwear

Official Look at the Nike Air Force 1 Low "Black/Cool Grey"

Arriving in the coming months.

More ▾