thisisneverthat Teams With Gramicci for First Release of 2025

Can the Korean imprint follow up its impressive 2024? Only time will tell.

Fashion
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For thisisneverthat, 2025 has big shoes to fill. The Korean streetwear label had an incredibly noteworthy 2024, filled with both big-name collaborations – G-SHOCK, Timberland, Farah and New Balance to name just a few – and a consistent stream of solid in-line drops. After relishing in its success from the year and closing out 2024 rather quietly, the imprint is kicking off 2025 with another impressive collaborative venture – this time around pairing with Japan’s Gramicci on a lineup of dual-minded outerwear.

Spanning technical jackets and pants as well as fleeces and graphics, the delivery is a diverse one, consisting of both trail-ready attire and downtown-NYC-equipped pieces. The capsule, dominated by hues of green, kicks off with a weatherproof zip-up jacket – landing in shades on both sides of the spectrum: off-white and lime green – built with an adjustable hood and ample pocketing both externally and internally.

Gramicci’s signature fleece silhouette is emulated in the form of a zip-up fleece vest, dipped in an all-over green, black and purple pattern.

Peep the thisisneverthat x Gramicci capsule in the lookbook above and expect it to drop at 8 p.m. EST on Thursday, January 9 at thisisneverthat’s official webstore. Find the full regional drop details below.

Available In-store 1/10(Fri.) 11am KST and Online 1/10(Fri.) 10am KST
JP In-store and Online 1/10(Fri.) 12pm JST
US Online 1/9(Thu.) 5pm PST 8pm EST
EU Online 1/10(Fri.) 2am CET
CN Online 1/10(Fri.) 10am CST

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