ICECREAM Unveils Its First Delivery of Spring 2024
The latest renditions of ICECREAM’s iconography on wardrobe staples.
Pharrell‘s skatewear label ICECREAM, under Billionaire Boys Club, is back with its Spring 2024 collection as we near the warmer months. Arriving in its first delivery, the collection stays true to streetwear and skate-focused tropes, emphasizing vibrant silhouettes for transitional season.
At the core of the collection, the first delivery sees a selection of hoodies, varsity jackets, loose-cut denim pants and other outerwear pieces. Functional and stylish, the pieces all feature an abundance of pockets for maximal storage. The varsity jackets are a collegiate staple to the ICECREAM brand. One of the stand out outerwear pieces is the nylon varsity jacket which features distinctive ribbed shoulders. The brand’s iconic ICECREAM “Running Dog” is seen across multiple items like the flannel shirt as an all-over print, as well as the denim jacket and jeans set and trucker cap. Another highlight from the collection is the cargo-like camouflage tactical pants with the matching hoodie. Other items include the ICECREAM cash roll t-shirt, chore jacket and other seasonal staples.
The Spring 2024 Delivery 1 collection for ICECREAM is available now in-stores at the BBC ICECREAM flagship stores in the U.S. and online.
