Craghoppers' SS24 Campaign Treks Up Global Summits

Head outside without looking back.

Fashion 
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Yorkshire-based label Craghoppers was birthed in the great outdoors. The UK brand constantly explores Mother Nature with protective gear in mind, encouraging its wearers to leave the comfort of their homes for thrilling adventures.

Craghoppers’ Spring/Summer 2024 campaign treks up global summits to discover new landscapes. The campaign is grounded in eco-friendly equipment to accompany you on your next camping experience, with the brand’s NosiLife line shining under the spotlight. The collection is bold in a slew of primary hues, drenching hooded outerwear, pocketed gilets, and insulting puffer jackets. Quilted capes keep warmth within through metallic coatings, while utility shirts and lightweight bottoms offer a relaxed experience that harnesses bug-repellent technology.

“The place where you feel at one, the place where it all begins, the place where you are meant to be…in nature.” This is the motto for Craghoppers’ SS24 campaign, so head outside without looking back.

Take a closer look at Craghoppers’ SS24 campaign in the gallery above.

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