Wales Bonner's SS24 "Marathon" Collection Sprints Towards Victory

Fronted by Ethiopian runners Tamirat Tola and Yomif Kejelcha.

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English designer Grace Wales Bonner has dominated her craft, becoming one of the most prevalent names in UK fashion. Her eponymous label — Wales Bonner — is grounded in elevated athletics and presents its Spring/Summer 2024 “Marathon” collection before returning to Paris Fashion Week.

Wales Bonner takes over the Parisian capital with renowned photographer Malick Bodian, capturing top-tier athletes in dapper uniforms. Ethiopian runners Tamirat Tola and Yomif Kejelcha appear post-race in bespoke menswear that screams elegance. The duo course Parisian streets in immaculate denim suiting and leather cowboy jackets paired with flared bottoms lined with Ethiopian Tibeb embellishments.

Rising model Lara Menezes debuts the womenswear sector, promoting a bedazzled white blazer and metallic shorts destined for the dance floor. Wales Bonner will take the runway next week to reveal her all-new Fall/Winter 2024 range, making strides across Paris and beyond.

Take a closer look at Wales Bonner’s SS24 “Marathon” collection in the gallery above, and shop it now via the brand’s website.

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