Hello Kitty Brings Its Cutesy Aesthetic to UNIQLO
Celebrating the character’s 50th anniversary.
UNIQLO is no stranger to collaborations, especially when it comes to graphic t-shirts – spanning the likes of shows, animated characters, celebrated artists and more across its catalog. Now Sanrio’s celebrated Japan-made character, Hello Kitty, is joining the UNIQLO ranks for a special collaboration.
Celebrating the cat character’s 50th anniversary, Hello Kitty and her friends appear across a selection of Uniqlo T-shirts and pajama pants. Typically, Hello Kitty apparel and accessories are completely decked out in pink hues. However, the Uniqlo collaboration tosses up a retro vibe with hues of lavender, sky blue and more – accompanied by psychedelic tie-dye graphic prints and small embroidered characters.
The pajama pants appear in a range of patterns that see pinstripes with allover character prints, slightly blurred checkered designs, lofty clouds and regular stripes – tossed in hues of pink, black/white, sky blue and gray. The catalog of pieces includes Hello Kitty, My Cinnamoroll, Kuromi and My Melody.
In light of Hello Kitty’s 50th-anniversary celebration, Japan-based Sanrio is also teaming up with names like McDonald’s, Crocs and more to continue the celebratory fun.
Check out the roster of pieces in the gallery above. The Hello Kitty x UNIQLO collaboration is set to make its debut this spring.
