Palmes' FW23 Campaign Takes Tennis to the Wilderness

Enjoying the fresh outdoors and lively sunsets with friends.

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Copenhagen-based tennis label Palmes is taking over courts worldwide, bringing a fresh, laid-back approach to competitive matches. Following its versatile Fall/Winter 2023 collection, Palmes heads to the wilderness for its seasonal campaign.

Palmes takes its relaxed and casual range to the great outdoors, bringing friends together to enjoy fresh air and lively sunsets. Fallen apples stand complete on branded knitwear contrasted by padded outerwear in burnt orange hues. Boxy wool blazers receive dramatic shoulder padding matched with “RULES THE GAME” graphic tees and wide-leg denim.

Elsewhere, paneled workwear jackets and patterned shirting hang against plant-covered walls next to barbed wired vests with formal underpinnings. Embroidered caps and beanies complete the offering, protecting its wearers from unpredictable matter.

Take a closer look at Palmes FW23 campaign in the gallery above.

In case you missed it, Nina Chanel Abney’s Timberland Future73 collection looks to the great outdoors.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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