Glenn Martens has singlehandedly saved Diesel, doing so by not just reinventing the label, but by making it relevant to a younger, more connected audience. It’s this word, “connected,” that has also driven the brand’s success, and now it will follow in the footsteps of its Spring 2023 show by opening the doors to the public for its Spring 2024 runway.
The Spring 2024 show will take place during Milan Fashion Week on September 20, and it is likely to bring in thousands of attendees once again. Last time, the brand saw hoards of people come to the show, most of which were younger fashion enthusiasts from Italy and the rest of Europe, and were either fans or students.
Those wishing to attend Diesel Spring 2024 in Milan will be able to secure a ticket (while allocations last) on September 6, 2023. The process will be held via Diesel’s website, on a first-come-first-serve basis. Those who cannot get a ticket will be able to watch the show live-streamed on social media.
In other news, Miu Miu has dropped its star-studded FW23 campaign.