Super7 Debuts MF DOOM 'Operation: Doomsday' ReAction Figure

“It’s a word! No, a name! MF — the Super-Villain.”

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Super7 has joined forces with the late MF DOOM‘s estate and Rhymesayers Entertainment to launch the Operation: Doomsday-themed collectible ReAction figure.

The articulated ReAction figure stands at 3.85 inches tall and is inspired by the cover art of MF DOOM’s iconic 1999 debut album, Operation: Doomsday, which features the iconic mask and green hoodie outfit, matched with a microphone accessory, blue jeans and boots. In addition, the DOOM estate is also dropping a limited apparel line honoring the album with T-shirts and hooded sweatshirts for adults and youth, along with a baby onesie.

Check out the figure above. The Super7 x MF DOOM Operation: Doomsday collectible ReAction figure and merch are both available now via Gasdrawls.

Elsewhere in toys, check out MARKET and ToyQube’s Astro Boy collab.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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