New Balance Delivers the 550 in "White/Red"

A clean and simple offering.

Footwear
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New Balance has unveiled a brand new 550 iteration in a “White/Red” color scheme.

Crafted with a leather base and mesh and suede overlays, the forthcoming model arrives with in white and contrasts of red that outline the shoe from the tongue all the way to the heel. Branding hits can be found on the “N” panel logo, 550 insignias nearing the toebox and, the stamped “NB” heel logo and additional icons on the white midsole. The shoe rests on a red outsole and is finally tied together with white laces for a clean white finish.

The New Balance 550 in “White/Red” is set to drop in the coming months via New Balance and select retailers for a retail price of $120 USD.

Elsewhere in footwear, New Balance is also releasing the 550 in “White/Green.”

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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