Reebok Adds Pump Technology to the Club C 85

Pump technology — a fit-altering system that inflates the shoes to provide wearers with a more comfortable fit — is one of the most advanced innovations to ever spring from the Reebok design team. One way that the Boston sportswear imprint celebrates this invention is by lending it to other models. We’ve seen it appear on the Question Mid and get incorporated into Reebok‘s running line with models like the ZPump Fusion, and now it’s being embedded into the classic Club C 85.

This latest lifestyle amalgamation is crafted with a “Cloud White” leather base and features notes of “Vector Blue” accents that are sprinkled towards a the collars in the form of a curvy strip and the interior sides of the tongues, both of which are dressed up with diamond patterns. The tongues are remixed with a heftier build and feature the iconic Pump button the center that wearers can use to adjust their fit. If you pop over to the heels, you’ll notice that they’ve been styled with “Reebok Pump” spell-outs to formerly nod to its fit-enhancing capabilities.

These are currently available via Reebok retailers in Asia, but sit tight to see when these will be dropping stateside.

Elsewhere in sneaker news, JJJJound officially announces its third Reebok Club C collaboration.