Bamford London Celebrates Its Rich Heritage With B80 Titanium Watch

Bamford London is telling the story behind its trajectory with a new luxury offering, the B80 Titanium watch. Taking its name from the address of Bamford’s headquarters, 80 South Audley Street, the B80 line is broken down into three main design elements: heritage, modernity and adventure. Each of these elements is reflected in a unique model of the carefully-constructed watch.

For heritage, Bamford keeps it classic with a solid black dial and timeless titanium case. For those who prefer a nautical tone, the heritage edition is also available with a navy dial. Both versions highlight the 3, 6 and 9 o’clock numerals in white.

The modern version takes on a brighter, cheery color palette. Two color options are available, a neon yellow colorway with matching yellow numerals and one in the signature Bamford blue with a black dial.

Lastly, the adventure model is inspired by the colors of nature, with three different tones. There’s a hazy green with white indices and red second hand, another version with an ochre dial with off-white indices and a brown second hand. Rounding out the lineup is a model with a walnut brown dial with white indices and Bamford’s distinct aqua blue-colored second hand.

“I’m really excited about the 3200 Bamford 80 watch. I can’t wait to see this on people’s wrists,” founder George Bamford said. “The Titanium watch is very pure in its design – the expression of the circular design is unique and with the price point, we cannot wait to launch this watch.”

Each B80 model contains Swiss-made Sellita SW300-1 movement and 25 separate jewels. The watch packs a power reserve of 56 hours. Priced at £1,250 GBP ($1,522 USD), the B80 is available now via the Bamford online store and at authorized retailers.

In other watch news, Bremont expanded its Armed Forces collection with a limited-edition Broadsword Recon watch.