Canada Goose and UNION LA Team Up For 2023 NBA All-Star Capsule Collection
The five-piece collection blends Canada Goose’s performance, heritage, and function with UNION’s enduring streetwear influence.
Canada Goose is venturing past the extreme weather outerwear lane to produce a capsule collection that is not only characterized by peak performance but also sport and streetwear. The renowned winterwear brand partnered with UNION LA designer and streetwear legend, Chris Gibbs, to create a five-piece collection inspired by nostalgic Americana with a reimagined modern twist.
As part of Canada Goose’s multi-year partnership with the NBA and the highly-anticipated All-Star celebration, on February 9th, the two brands will release five unisex pieces crafted with inventive styling in mind for endless possibilities in a range of weather conditions. The collection achieves the balance of representing Canada Goose’s signature utilitarian ethos while still displaying updated stylistic aspects with textured designs, more natural hues, and revamped archival prints. Exterior pockets and hardware have a practical feel while elevating the outerwear as well.
Highlighting the community, culture, art, and music scenes of Los Angeles has been a mainstay of UNION LA for the past 20 years, so Gibbs brought the same attitude to this collaboration by assisting in executing a collection that is equally representative of both brands while also championing representation for all cultures around the world, through fashion — from the West Coast and beyond.
“This collection truly reflects the very definition of UNION, the action or fact of joining or being joined together,” says Gibbs. “By fusing the luxury performance and function Canada Goose is known for with the design and styling of UNION LA, we’ve created a limited-edition capsule collection with four distinct pieces, created with the West Coast lifestyle in mind.”
The collection includes a jacket, vest, bomber, and insulating liner that call to traditional Americana designs, infused with the essence of the West Coast and the easygoing beachside lifestyle. Classic silhouettes and archival patterns are refreshed, yielding the Toussaint Coat, The Breda transitional Liner, a twist on an MA-1 jacket — the Bullard Bomber, and the Legion Vest, which is available in both adult and Youth sizing.
Each design is equipped with useful features, like effortless adjustability, as well as elevated aesthetic elements, such as detailed onion quilting or tonal branding, blending the two brands’ DNA. The capsule comes in a variety of earthy tones, paying homage to the landscape of the West Coast.
This all comes together to bolster Canada Goose’s ongoing Play in the Open campaign, which encourages free expression and inspires exploration. This year, the third Play in the Open campaign is directed by Gibbs’ partner — artist, stylist, and director Beth Birkett-Gibbs. The narrative follows musician Tierra Whack as she travels through many of the scenes and places that inspired the collection.
The Canada Goose x UNION Streetwear NBA All-Star capsule collection launches February 9th in select stores and on canadagoose.com.
The 2023 All-Star game will be held at Vivint Smart Home Arena in Salt Lake City Utah, on Sunday, February 19, 2023.
