Seth Rogen Fronts The Elder Statesman x UGG's Colorful Campaign

Alongside his newfound fuzzy friend, the “Abominable UGGman.”

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Seth Rogen — alongside his newly-acquainted furry comrade, the “Abominable UGGman” — is the face of The Elder Statesman x UGG campaign.

In a number of sartorial scenes, Rogen and his wooly sidekick lounge around a campy craftsplace in various pieces from the joint range. In one image, the actor, who is also a masterful ceramics connoisseur (see his work at Houseplant, if you need a refresher), appears seated at his potter’s wheel with the multi-toned mascot while wearing the collaboration’s plush patchwork slip-ons; and in another, Rogen sips on a yarn-covered can while snugly draped in a striped robe and blue slippers.

 

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Highlighting the actor’s penchant for pottery, the campaign will also shed a light on a number of other creatives, including bead artist Jaime Gerin, glassblower Cedric Mitchell, textile artist Sesan and surfboard creator Kyle Albers, to illustrate the collection’s artistic personality.

Crafted for the Fall/Winter 2023 season, The Elder Statesman x UGG collection fuses the former label’s laid-back California attitude with the latter brand’s signature cozy aesthetic, across six vivid pieces. Those include a slew of statement-making takes on UGG’s signature footwear: the Tasman X, the Ultra Mini Boot and slippers. Additionally, the collection features a number of accessories, like cashmere sock liners, a patchwork backpack and a hat.

The Elder Statesman x UGG collection will launch on October 13 via the brands’ webstores. Take a closer look at the range in the campaign imagery above.

In more footwear news, Memphis Depay fronts PUMA’s latest Exotek sneaker campaign.

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