Nike Goes Old-School With the Air Max 1 "Design by Japan"

Created with the SNKRS Japan audience.

Footwear
16,876 Hypes 2 Comments

With January all but wrapped up, March inches one month closer. In preparation of this, Nike’s gearing up for its celebration of Air Max Day, an annual event that takes place on March 26. The original release date of the Air Max 1 back in ‘87, the Nike holiday has since offered an array of special releases and silhouette launches. For 2023, it looks like part of the commemorative event will be the launch of the Air Max 1 “Design by Japan.”

The result of a SNKRS Japan community event, the colorway was created as a collaboration between fans of the Swoosh and the brand itself. Various retro details give the look old-school flavoring with throwback branding on the tongue and heel and a dark yellow midsole nodding to aged Nike soles. As for its color composition, an olive green outfits the leather mudguard and midfoot panel with white mesh underlays and leather Swooshes brightening the look. A tangerine hue hits the heel while additional aged detailing appears at the tongue and laces which come in a dark off-white shade.

Information regarding the release of the Nike Air Max 1 “Design by Japan” has not been shared yet by the Swoosh. Look for it to likely land on shelves around March’s annual celebration of Air Max Day, potentially as a release exclusive to Japan via Nike.

Stay tuned for more details and in other exciting footwear news, the Nike Air Max 90 Futura has been outfitted in a reconstructed colorway presented by the Serena Williams Design Crew.

Read Full Article

What to Read Next

Official Images of the Nike Air Max 1 '86 "Air Max Day"
Footwear

Official Images of the Nike Air Max 1 '86 "Air Max Day"

Combining the original “Sport Royal” blue with a “Volt” midsole.

Nike Brings Home The Gold With the Air Max 1 "Olympic"
Footwear

Nike Brings Home The Gold With the Air Max 1 "Olympic"

A celebration of the Paris 2024 Olympics.

Nike Fits This Air Max 1 With Mismatched Swooshes
Footwear

Nike Fits This Air Max 1 With Mismatched Swooshes

A soft and colorful take on the classic silhouette.


The Nike Air Max 1 Joins The "Athletic Department"
Footwear

The Nike Air Max 1 Joins The "Athletic Department"

Fitted with an aged midsole.

Jewelry Designer Austin James Smith Wants You To Be Disruptive
Fashion 

Jewelry Designer Austin James Smith Wants You To Be Disruptive

Hypebeast spoke with the maximalist visionary about his latest collection, “UTOPIA.”

New Film Shows Roger Federer Secretly Worked With Artist Ugo Rondinone for Venice Biennale
Art

New Film Shows Roger Federer Secretly Worked With Artist Ugo Rondinone for Venice Biennale

Can we expect more art-related projects from the tennis phenom?

New Balance Dresses Up the 550 in Vivid Shades
Footwear

New Balance Dresses Up the 550 in Vivid Shades

With pops of navy blue, lavender and more. 

Frank Lloyd Wright Foundation and Steelcase Launch New Home Collection
Design

Frank Lloyd Wright Foundation and Steelcase Launch New Home Collection

Reimagining some of Wright’s signature designs. 

Alltimers and Vans Skateboarding Introduce the Zahba
Footwear

Alltimers and Vans Skateboarding Introduce the Zahba

The two skate veterans usher in a new take on skate style.


Lil Yachty Celebrates Release of Psychedelic Rock Album With “Say Something” Music Video
Music

Lil Yachty Celebrates Release of Psychedelic Rock Album With “Say Something” Music Video

On ‘Let’s Start Here,’ Yachty begins a new chapter.

Brooklyn’s Elsewhere Is the Nightclub Where Everyone Belongs
Music 

Brooklyn’s Elsewhere Is the Nightclub Where Everyone Belongs

Housed in a converted warehouse, Elsewhere has built a loyal community around its ethos of working towards a more progressive nightlife culture.

Closer Look at the Tiffany & Co. x Nike Air Force 1 Low
Footwear

Closer Look at the Tiffany & Co. x Nike Air Force 1 Low

A potential rebrand for black Air Forces?

Marvel Taps ‘The Bear’ Star Ayo Edebiri for Antihero-Focused ‘Thunderbolts’ Film
Entertainment

Marvel Taps ‘The Bear’ Star Ayo Edebiri for Antihero-Focused ‘Thunderbolts’ Film

Joining a cast stacked with MCU veterans.

Basketball Becomes Art in Kehinde Wiley’s Latest Edition
Art

Basketball Becomes Art in Kehinde Wiley’s Latest Edition

Drawing on his 2008 painting, ‘Morpheus’.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.