While Dior never dropped Depp, it did limit its presence and connection with the Pirates of the Caribbean actor during the height of the abuse allegations. This new contract renewal makes it loud a clear that Depp is proudly the face of the Sauvage fragrance, posting “Fearless yet human, just like Sauvage” on a partnership post with the actor. Said to be a seven-figure contract, the first of the new series of campaigns will see Depp and his work in music.
A teaser revealed yesterday shows the actor at his performance with Jeff Beck at Olympia Hall in Paris where he explains his connection with the scent. Photos of the performance — photoed by Greg Williams — are also set to be used in the new campaign.
In other fashion news, Balmain bridges light and dark with its FW22 campaign.