MTV Launches New “Juicy Shore” Hard Seltzer Drink Just in Time for Summer

A vodka soda beverage containing 5% alcohol.

Food & Beverage
6,031 Hypes 3 Comments

MTV has played home to many firsts in television – and pop culture – for more than 40 years, so it comes as no surprise that the powerhouse media brand is stepping into the beverage arena to launch a concept beverage for adults, called “Juicy Shore.”

As a title play on the hit MTV series Jersey Shore, the new MTV Hard Seltzer drink arrives just in time for summer and contains 5% alcohol per volume. Inside the slim, tropical-colored pink can is a gluten-free, 4grams of sugar and 120 calories fruit-flavored premium vodka beverage.

Flavor combinations of lightly carbonated sweet, tart and fruit soda make up the contents of this beach-ready drink. Distributed by Steam Whistle Brewing, each can measures 335ml.

The new MTV Hard Seltzer “Juicy Shore” Tropical Punch beverage is available in Canada and retails for $2.95 USD via Ontario’s LCBO.

DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

In other news, KFC crafted an Italian leather “Wrapuette” bag to hold its new Twister Wrap.

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