Kellogg’s Reveals Frosted Flakes Obi-Wan Kenobi Cereal for 'Star Wars' Day

Also marking the upcoming release of Disney+’s ‘Obi-Wan Kenobi.’

Food & Beverage
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To celebrate “May the 4th,” also known as national Star Wars Day, Kellogg’s has revealed its Frosted Flakes Obi-Wan Kenobi Cereal collaboration with Lucasfilm Ltd. The special breakfast treat also serves to celebrate the release of Disney+‘s Obi-Wan Kenobi May 27.

Taking you to a galaxy far far away, Frosted Flakes Obi-Wan Kenobi Cereal invites fans to embrace their inner light or dark side for breakfast. The cereal mixes the chocolatey flavor of Kellogg’s Frosted Flakes Chocolate with the sweet taste of original Kellogg’s Frosted Flakes. Frosted Flakes Obi-Wan Kenobi Cereal comes with limited-edition packaging showing Tony the Tiger dressed as Obi-Wan Kenobi and Darth Vader.

“For decades, Star Wars has united fans across generations for movie nights and we look forward to doing the same at the breakfast table with the release of our new Kellogg’s Frosted Flakes Obi-Wan Kenobi cereal,” said Sadie Garcia, Director of Brand Marketing at Kellogg All Family Cereal.

Kellogg’s Frosted Flakes Obi-Wan Kenobi cereal will be available at retailers nationwide starting in July. In June, Walmart will receive special boxes with one side representing the light side and the other representing the dark side of the Force. Once poured, the fans will discover if they are destined to join the Force or give in to the dark side.

 

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