Take a Closer Look at the Technicolor Pieces Dropping in the Gucci Good Game Capsule

With embellished jackets and metallic sneakers fit for the rainbow road.

Fashion 
2,595 Hypes 1 Comments

Since 2019, the Good Game venture has seen Gucci bring its century-old heritage to the gaming universe, connecting high-fashion with new online possibilities. From its immersive Roblox platform, Gucci Town, to its limited-edition Xbox collaboration, the Italian fashion house boasts an established gaming presence that it now celebrates with an iridescent capsule collection.

The latest offering sees Gucci use a reworked GG monogram – decoded as “Good Game” in this instance – to steer the eye-catching designs. Crafting a complete head-to-toe look, the GG monogrammed capsule includes a hat, hoodie, T-shirt, coordinated bowling shirt and short looks, footwear, and bags – defined by bold rainbow hues and the House’s signature monogram.

Unpicking the bold collection, Hypebeast rounds up a selection of stand-out Gucci Good Game pieces. Discover the full edit below.

Gucci
Men’s Good Game Gucci Basket sneaker
$950 USD
GucciGucci 

Gucci Men’s Good Game Gucci Basket sneaker
The signature Gucci Basket sneaker is no stranger to bold colorways, and for its Good Game iteration the house splashes tones of green, orange and blue onto the various panels as well as silver lamé. The black and white iteration also features glow-in-the-dark details.

Gucci
Good Game cotton sweatshirt
$2,300 USD
GucciGucci 

Gucci Good Game cotton sweatshirt
With its oversized, baggy shape, the Gucci Good Game sweatshirt is a take on the typically relaxed uniforms of gamers. Intended to make a statement, it comes crafted from a multi-color felt that lends a shimmery look to the garment. An all-over GG monogram print is added to its design to break through the bright tones.

Gucci
Good Game cotton T-shirt
$590 USD
GucciGucci 

Gucci Good Game cotton T-shirt
The staple short-sleeved T-shirt comes in an easy-to-pair black cotton. A blown up Interlocking GG motif with the “Good Game” labeling sits at the center of the T-shirt, adopting the neon tones of green, pink, orange and blue featured across the collection.

Gucci
Good Game bowling shirt
$875 USD
GucciGucci 

Gucci Good Game cotton bowling shirt
Like the sweatshirt, the capsule’s bowling shirts come in a boxy shape with mid-length sleeves. While one version features an all-over felted rainbow GG monogram that stands-out from the green, the other incorporates the Good Game logo across black silk.

Gucci
Good Game tote bag
$2,690 USD
GucciGucci 

Gucci Good Game tote bag
With a bold holographic-like body, the mid-sized tote bag encapsulates the essence of the collection. It comes with silver lamé trims that not only frame the bag, but give it added durability. Long, detachable shoulder straps in green are also fastened onto the tote bag for different wearing options.

Gucci
Good Game backpack
$3,800 USD
GucciGucci 

Gucci Good Game backpack
Amongst the luggage offering, Gucci delivers a functional backpack with a detachable round pouch. Both pieces are crafted from textured leather while the backpack adds a padded mesh back panel and a lining with three pockets to its make-up.

Shop the Good Game capsule pieces via the shoppable galleries above, or head to Gucci’s website now.

Read Full Article

What to Read Next

Take an Exclusive First Look at DRx Romanelli's Faux Fur Gucci Vault Continuum Furniture
Design

Take an Exclusive First Look at DRx Romanelli's Faux Fur Gucci Vault Continuum Furniture

The LA-based designer delves into the House’s fabric archive to create chairs and ottomans.

A Closer Look at the Peugeot Voyages Luggage Collection
Design 

A Closer Look at the Peugeot Voyages Luggage Collection

Presented by Peugeot
The seven piece collection boasts durable materials, ergonomically sound designs and tech-forward features.

Take a Closer Look at the Balenciaga Point Toe Clogs
Footwear

Take a Closer Look at the Balenciaga Point Toe Clogs

The fashion house’s take on the truly classic footwear.


Take a Closer Look at the Air Jordan 1 High “Royal Reimagined”
Footwear

Take a Closer Look at the Air Jordan 1 High “Royal Reimagined”

The silhouette’s standard leather upper has been modified with a smooth suede.

Wrangler® Brings Back The Classics With 75th Anniversary Reissue Collection
Fashion 

Wrangler® Brings Back The Classics With 75th Anniversary Reissue Collection

Presented by Wrangler
The collection resurfaces iconic Western styles of the past, with modern twists.

Australian Label PELVIS Taps Champion for a Limited Hoodie Drop
Fashion

Australian Label PELVIS Taps Champion for a Limited Hoodie Drop

Both hoodies will be available on the official PELVIS website.

Tekla is Getting Into the Festive Spirit With "Shadow Stripes" Collection
Design

Tekla is Getting Into the Festive Spirit With "Shadow Stripes" Collection

The Danish sleepwear brand launches its winter collection just in time for the holidays.

Stüssy and Dries Van Noten Explore the Beach for Their Latest Holiday Collection
Fashion 

Stüssy and Dries Van Noten Explore the Beach for Their Latest Holiday Collection

Exploring the Stüssy classics with a play on both subtle and unexpected colors.

Here’s a Sneak Peek Into the Hypebeast x Stone Island “Famiglia” Magazine
Fashion 

Here’s a Sneak Peek Into the Hypebeast x Stone Island “Famiglia” Magazine

Featuring exclusive footage behind the brand’s garment dyeing process.


Drake's NOCTA Teases New Collection of "Street Uniform"
Fashion 

Drake's NOCTA Teases New Collection of "Street Uniform"

Featuring a bold red “Sunset Jacket.”

House of Vans Toronto Returns With a Four-Day Celebration of Skateboarding Culture
Events

House of Vans Toronto Returns With a Four-Day Celebration of Skateboarding Culture

Hitting the 6 this weekend.

Disney and PORTER CLASSIC Reconnect for FW22 Teddy Jackets
Fashion

Disney and PORTER CLASSIC Reconnect for FW22 Teddy Jackets

Featuring prototype sketches of Disney’s most iconic characters.

Cigarettes After Sex Share New Single "Pistol"
Music

Cigarettes After Sex Share New Single "Pistol"

An announcement for their third studio album is yet to be announced.

New Netflix Feature Allows Users to Remotely Remove Individual Devices From Account
Entertainment

New Netflix Feature Allows Users to Remotely Remove Individual Devices From Account

As the streamer continues to crack down on password sharing.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.