Watch Beyoncé Cover "Moon River" in Latest Tiffany & Co. Campaign

Performing a ‘Breakfast at Tiffany’s classic for Tiffany’s “About Love” campaign.

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The latest Tiffany & Co. campaign sees Beyoncé and JAY-Z reprise their star roles as the jewelry company’s ambassadors. In the new video, Beyoncé’s musical talents grace the screens as she covers “Moon River,” a song Audrey Hepburn famously sang in the iconic 1961 Blake Edward film, Breakfast at Tiffany’s.

This video is the most recent addition to Tiffany’s “About Love” campaign which was first introduced to the world in August when Beyoncé and JAY-Z were photographed in front of a rare Jean-Michel Basquiat painting titled Equals Pi. The powerhouse couple is adorned in an incredible assortment of diamond-intensive pieces throughout the campaign. Beyoncé wears the Tiffany Diamond, which is considered one of the most important gemstones of the house since the 19th century. JAY-Z wears Jean Schlumberger’s legendary Bird on a Rock brooch reimagined by the jewelry brand’s artisans as a pair of one-off cuff links. Schlumberger was best known for dressing the elite society of the ’60s and ’70s.

The video takes on a cinematic, dreamlike visual that features nostalgic flashbacks seemingly telling the Carters’ love story. The video captures the couple’s undeniable chemistry, fitting for the “About Love” campaign. Check out the video above.

In other music news, all 21 of Drake’s Certified Lover Boy tracks have landed on Billboard Hot 100’s Top 40.

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Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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