Skateboarding and Cycling Collide as Eric Koston and Justin Williams Talk Sneakers

The pair on the importance of having the right shoe for the job and the new S-Works Ares.

Footwear
8,478 Hypes 6 Comments

Eric Koston and Justin Williams are both legends in their respective fields. Koston remains one of the biggest names in the world of skateboarding, while Williams is a professional cyclist who has become renowned for his mentoring work with young African and Hispanic riders.

Coming together at the UNDEFEATED store, the pair join forces for Specialized’s latest short-film, to discuss sneaker history, the importance of having the right shoe for the job and the new S-Works Ares.

Koston himself has released a number of shoes alongside Nike and takes us through some of his favourites which include a collaboration alongside the late Kobe Bryant, and his own Jordan 1 Low.

You can watch the full Eric Koston x Justin Williams video above, and take a closer look at the new S-Works Ares here.

In other news, Pas Normal Studios’ SS21 collection is designed with casual rides in mind.

Read Full Article

What to Read Next

Specialized’s S-Works Ares Find the Balance Between Power and All-Day Comfort
Footwear

Specialized’s S-Works Ares Find the Balance Between Power and All-Day Comfort

A cycling shoe that ensures every bit of energy becomes acceleration.

Watch Eric Koston And Sean Malto Clumsily Skate as Giant Minions
Sports

Watch Eric Koston And Sean Malto Clumsily Skate as Giant Minions

“Bello!” Check out the collaborative skate deck.

Eric Koston Teases a Ben-G x Nike SB Dunk Low Collaborative Sneaker
Footwear

Eric Koston Teases a Ben-G x Nike SB Dunk Low Collaborative Sneaker

Pressed miniature Swooshes all around.


HYPEBEAST and Skullcandy are Giving Away an Eric Koston-Inspired Holiday Pack
Fashion

HYPEBEAST and Skullcandy are Giving Away an Eric Koston-Inspired Holiday Pack

HYPEBEAST and Skullcandy together with pro skater Eric Koston are teaming up to wish

Yahoo! Answers To Shut Down After 16 Years
Tech 

Yahoo! Answers To Shut Down After 16 Years

An end of an era.

'Lord of the Rings' Soviet TV Adaptation Found 30 Years Later
Entertainment

'Lord of the Rings' Soviet TV Adaptation Found 30 Years Later

Check out the fun costumes and old special effects.

Jordan's LS Slide Combines Utilitarian Stash Pockets With Solarsoft Comfort
Footwear

Jordan's LS Slide Combines Utilitarian Stash Pockets With Solarsoft Comfort

The heel can also be removed for a customized fit and style.


M.I.A. Is Selling Her Very Own NFT Art Exhibit
Arts

M.I.A. Is Selling Her Very Own NFT Art Exhibit

“A living, breathing, psycho-spectral canvas that crystalizes this moment in time.”

Clubhouse to Enable New Payment Methods for Creators
Tech

Clubhouse to Enable New Payment Methods for Creators

The app confirms it won’t be taking any cuts.

Burberry's New Slides Are a Nod to the Brand's Vintage Checks
Footwear

Burberry's New Slides Are a Nod to the Brand's Vintage Checks

A minimal take on the iconic pattern.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.