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Damien Hirst Turns Drake's 'Certified Lover Boy' Cover Art Into NFTs

Turning the cover into a series of 10,000 Ethereum NFTs.

British artist Damien Hirst, who recently designed the album cover art for Drake‘s chart-topping Certified Lover Boy, has announced that he is turning it into 10,000 Ethereum NFTs.

According to Decrypt, those who are holders of Hirst’s The Currency collection, which launched earlier this summer in July, were “airdropped” these new NFTs for free. Titled Great Expectations, these NFT collectibles were not available for public sale. Hirst announced in a series of ten Tweets his reason for doing so stating, “Everything done well is art. With Drake’s support and blessing, I’ve created this free Thanksgiving gift for all Currency NFT holders; it’s loosely based on the album cover I made for Drake.”

Each of the 10,000 NFT pieces follows the same grid that depicted the original 12 Emoji-like pregnant women. In Hirst’s NFT collection, the artist has added a new twist, changing the style of the women, varying in color palettes, backgrounds, hair types and adding accessories like handbags and party hats. Some might even find a skull or a flame replacing the face of the women. In a series of tweets Hirst details Great Expectations stating, “Like all great art, it looks easy. [He] wanted it to be pop, high, and low art…be ironic while remaining iconic.”

It comes as no surprise that many of the Great Expectations holders are already eager to flip these free NFTs on OpenSea. As of writing, the cheapest NFT of the set is listed for 1.1 ETH which loosely translates to $4,500 USD. For the full collection of Damien Hirst’s Great Expectations NFTs, check out Heni NFT.

In case you missed it, Jonas Wood has unveiled a new Gagosian exhibition in Hong Kong.

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