The celebrations of Chinese New Year are quickly encroaching, and in honor of the annual holiday, HUF has unveiled a brand new apparel collection that honors the Year of the Ox. This follows its BMX-inspired capsule that was made alongside Cult Crew which hit the market towards the tail end of 2020.
The apparel silhouettes present in this range include that of hoodies, crewnecks, long sleeve, short sleeve tees and socks, all of which are fittingly adorned with culturally-themed artwork. The main highlights of this collection is utilization of watercolor, calligraphy and the influence from traditional memorabilia signature to Chinese New Year which are seen through the various graphic ox pictures and Chinese characters. Furthermore, some of the pieces also print out “1925”, “1937”, “1949”, “1961”, “1973”, “1985”, “1997”, “2009” and “2021” as these mark all of the Years of the Ox.
Depending on the item, the colorways for the products come in black, white or yellow, and feature red and yellow accents to nod to the China flag.
If you are interested in picking up any of the items, you can find them available now via the HUF online store. Prices range from $14 USD to $65 USD.
Elsewhere in fashion, H&M has just announced Simone Rocha as its next designer collaborator.