G-SHOCK Taps Burton for Yet Another Mudmaster Collaboration

It’s more like a Snowmaster.

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Fashion
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G-SHOCK‘s incredibly robust Mudmaster is quickly becoming one of the brand’s most sought-after piece, with an ever-growing number of collaborations. After partnering up with the non-profit Wildlife Promising as well as the British Army for two different editions of the highly-functional timepiece, the Japanese company is now tapping renowned snowboard company Burton for yet another limited edition run.

This time round, the pair have opted for a more monochromatic tonal approach to the watch, keeping most of its components black, gray, or silver, save the welcome dash of playful pink on some of the detailing, including a Burton logo and compass bearings on the dial, and the “Connect” pusher label on the casing. The most special part, however, is no doubt the custom strap made specifically for this collaboration, dressed in a snow-covered tree camo pattern inspired by photographs taken by world-class snowboard photographer Dean Blotto Gray, who shot it in the British Columbia forests.

Aside from its special aesthetic upgrades, the incredible functionality of the Mudmaster has been retained, with 200m water resistance, four different sensors offering a compass, a pedometer, a barometer, and even an altimeter. It holds information for all 38 timezones labelled by corresponding cities, up to five daily alarms, a 1/100th second stopwatch, and a countdown timer. And of course, as a G-SHOCK, it’s also shock resistant.

If you’re looking to purchase a new tool watch for use in harsher conditions, the Burton x G-SHOCK Mudmaster will be available for $440 USD starting February 21 at Burton’s and G-SHOCK’s website, as well as select retail stores of the two companies.

Elsewhere in watches, Sinn has launched a new 158 Chronograph celebrating the heritage of the 155 Bw.

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