As each product is inspired by the local community the collaboration is focused on, the different colors used on the sole of the Pod System sneakers represent the “essence of youthful creativity” of students based in Atlanta. The black colorway has an all-black upper with a multicolor midsole. A softer counterpart to the black, the white colorway has tan paneling on its upper and pops of pink on the sole. Instead of the recognizable three stripes emblazoned on the side uppers, the shoe features solid panels that create textural and tonal variety. Foam heel boost cushioning offers maximum comfort.
Social Status will also be opening a Be Social space in Atlanta with the goal of empowering youths in creative industries. For the space’s opening, young adults from the community attended a workshop on how to professionally manage their music and creative projects. Adidas Sound Labs will also open a recording studio in the space through the Consortium Communitas program. In a press release, adidas describes the Communitas project: “On one level, Communitas is centered around a collaborative design process – but it also provides a platform for highlighting local causes on an international scale; for promoting dialogue on the preservation of local cultures; for championing the individuals that combine to make our communities great.”
The black POD-S3.1 sneaker will be released nationwide on September 14, while the white colorway is a boutique exclusive and will go live October 5.
Check out the Footpatrol x adidas Consortium ZX Torsion BOOST that was dropped last month as one of the four sneakers the Communitas project will release throughout the year.