AMI Joins in on the Pride Celebrations With Colorful Capsule
With some Parisian flair.
Alexandre Mattiussi’s minimalist French label AMI, a brand which is often seen being worn by Antoine Griezmann, is gearing up to release a colorful capsule to celebrate Pride Month.
Aptly dubbed “Rainbow,” the collection will be comprised of limited edition items including a white T-shirt retailing for €95 EUR (approx. $107 USD) and a black hoodie for €215 EUR (approx. $243 USD). Featured on the left chest is Matuissi’s signature “A” seen with a heart placed on top. The colors of the rainbow then fill in both the heart and “A” to represent the LGBTQ+ community.
The collection will release on June 17 at AMI’s Paris and London locations as well as on amiparis.com. Proceeds from the sale will then be donated to LGBTQ+ association Le Refuge.
AMI Paris
109 Beaumarchais Boulevard
75003 Paris
For more Pride releases, Shake Shack dropped a limited edition milkshake and merch.
