adidas Celebrates the LGBTQ Community With New Pride Pack
“Love Unites.”









With Pride Month only a few weeks away, adidas is once again celebrating the event with a new batch of rainbow-injected footwear.
The range encompasses four of the Three Stripes’ signature silhouettes including a pair of Adilettes, perfect for the summer time. Along with the aforementioned, the UltraBOOST 19 and Continental 80 have also been tactfully reworked.
First up is the Continental 80: the off-white retro model sees its rainbow hits on the stripes running across the side panels, the Trefoil logo on the tongue tags, and featured on the insole branding.
Over on the UltraBOOST 19, the model incorporates a rainbow knit pattern circling the shoe’s base, heels and tongue tab, while two orange stripes run across the vamp. A translucent Three Stripes cage with yellow embellishments finishes off the overall look.
And finally for the Adilette, the strap is dressed in a trifecta of green, blue and purple with a white Trefoil logo embroidered into the center. A pair of Nizzas will also be included in the pack, however no imagery has surfaced as of yet.
The adidas 2019 Pride Pack is slated to hit select retailers and online starting June 1.
For more sneaker releases, Travis Scott’s Air Jordan 1 “Cactus Jack” goes global in this week’s footwear drops.