Bulova Brings Back the Iconic '70s Computron LED Watch

Following a trend of archival resurgences, Bulova has followed suit and looked into its own archives. Originally released as a futuristic timepiece in the ’70s, Bulova is reissuing its Computron, a full digital LED watch.

Coming in three colorways — gold-plated and red, silver stainless-steel and blue, and black and red with a rubber strap — the Computron retains its original trapezoidal case and the angled front-facing LED watch face. With the reissue, Bulova’s thrown in some upgrades, such as a dual time-zone feature, or a month/date/day/seconds function, which can be cycled through with a press of the crown on the watch case’s right side.

The Bulova Computron reissue will be available this Fall, priced at $395 USD for the gold-plated option and $295 USD for the silver and black models.

In case you missed it, check out the world’s thinnest mechanical chronograph, created by BVLGARI.