ASICS GEL-BND™ Sneaker Revives a Past Icon With a Street Twist

A shoe that is uniquely built from past models.

Footwear
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ASICS fashions a referential spiritual successor to a 20-year legacy model with the introduction of the GEL-BND™ sneaker.  This time around, an inclination to complement the natty footwear trends are underscored by striking constructive features made to dress differing streetwear looks.

The original Australian-ready runner serves as the wireframe for the core’s design alongside its conspicuous aesthetics and color palette, which subverted the status quo for marathon shoes at the time. Rather than leave the past to be, the Japanese imprint attentively hews timeless characteristics of the GEL-DIABLO™ model and GEL-KAYANO® 5 OG model together for a modern creation that boldly flaunts its legacy; Unique tongue embellishments and logos from its predecessor further its allusive nature. Fashion-forward cues can be witnessed through the upper’s adorning of premium materials, while mesh, not only just providing a tech feel, yields breathability. And though there is a chunky shaping, the offering maintains a light-weight feeling and comfortability.

Watch the video lookbook above to get a full view of the shoes. Also, cop yours today for $80 USD. To find out more about the products and where to buy, please visit asicstiger.com.

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Jamier Boatman-Harrell
Jamier Boatman-Harrell Creative Director

Jamier Boatman-Harrell is a Brooklyn-based Creative Director and writer at Hypebeast, with nine years of experience shaping culturally driven editorial and brand storytelling. He focuses on uncovering overlooked perspectives and translating them into narratives around identity, community, and self-expression. He wrote the Kaytranda cover story for Hypebeast Magazine #35, and is a fellow in The Center for Fiction/Susan Kamil Emerging Writer Fellowship.

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