Jace and Kenny Beats Make a Great Team on "ITYB"

The video was directed by High Ideas Production.

Music
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Jace drops the new music video for “ITYB.” The Kenny Beats-produced track is a recent standout from the Atlanta rapper and the High Ideas Production-directed music video will make viewers laugh. For the video, we see Jace flossing his newly-purchased drip until he gets booked by the police who interrogates him about the women he’s been hanging around.

On how he and Kenny Beats linked up, Jace explains in a recent interview, “Kenny Beats and I locked in last summer over a 3 week period just linking up and working. We always work when I’m in LA but its usually touch and go. ‘ITYB’ was one of the first records we did and from the moment I started it, Kenny was like ‘this shit is crazy.’”

Currently, Jace is working on his second solo project No One 2 Blame, which will be dropping this year. Watch the video above.

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High Ideas Production
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