UBIQ & adidas Consortium's Crazy BYW 2.0 X Celebrates US-Via-Korea's "Sister Cities"
Featuring a full-body 3M underlay, extra 3M paneling, and Korean typography throughout.
UBIQ is the latest stalwart sneaker store to be enlisted by adidas Consortium, this time around delivering a collaborative take on the Crazy BYW 2.0 X, dubbed “Sister Cities.”
The story of “Sister Cities” dates back to 1947 and was created as a way to bring communities together following World War II. Inspired by UBIQ’s hometowns of Philadelphia and Georgetown and their Sister Cities of Incheon and Seoul, the futuristic sneaker sports a combination of both nods to Korea and the store’s roots in its unique design.
adidas’ mid-top basketball silhouette has been treated to an engineered sandwich mesh upper with a reflective underlay, meaning that the white upper shines bright at night all over. Added 3M detailing can be seen on the toe box, lace stays, mid-panels, tongue and heel loops, and on the speckled bright green laces.
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The full-length BOOST midsole is encaged in a sculpted, two-tone EVA unit, and finishing off the sneaker’s fabrication is a technical neoprene bootie lining the inside. UBIQ celebrates its “Sister Cities” with the inclusion of Korean typography printed all over the tongue, as well as insoles featuring a yin yang-style print adopting the blue and red hues of the traditional Korean Obangsaek color spectrum.
UBIQ and adidas Consortium’s Crazy BYW 2.0 x “Sister Cities” will release on Black Friday — November 29 — at 10 a.m. EST exclusively via the UBIQlife.com website for $170 USD.
In case you missed it, check out the Sneakersnstuff x adidas Originals Stadt “Södermalm.”
