Nike Strips Cortez Premium of Swoosh Branding
A minimalist take.
In contrast to the Cortez Premium’s big Swoosh, Nike’s latest next take on the classic runner goes minimalist with its branding. Two iterations of the Cortez Premium now boast Swoosh-free lateral sides, offering a clean spin on the classic runner. Offered in a muted black/sail or iconic white/red/blue, the trim sneaker retains the Swoosh on the medial side and the usual Nike logos on the tongue tag and heel tab.
Shop the low-key new Cortez Premium shoes on Nike’s site for $100 USD apiece.
For more progressive retro redesigns, take a look at Nike’s atmos-like Air Safari Sport.