VFILES and Cash Money Records Join Forces for Upcoming Pop-Up Shop

Putting some respek in the merch game.

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John Lamparski/Getty Images
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Everybody’s got a pop-up shop these days, and next up is Cash Money Records in collaboration with SoHo retailer, VFILES. Not a lot of details in terms of what kind of merchandise will be on hand just yet, but expect some Birdman pieces in the mix along with his mighty catch phrase “Respek.” The Cash Money CEO is also expected to make an appearance at the VFILES/Cash Money Records Pop-Up Shop as well.
The pop-up will officially launch for one day on August 19 at VFILES from 11 a.m. to 6 p.m.

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