Gucci's 'Double G' Ring Is a Throwback to the '70s

Made with 18k gold.

By
Fashion
61,260 Hypes 4 Comments

Gucci releases a new 18K-gold ring that channels the fashion house’s rich and lustrous history. Taking cues from Gucci’s prominent aesthetics found in the ’70s, the Double G ring, as the name implies, uses the label’s iconic ‘GG’ logo as the focal point — a logo that Aldo Gucci implemented as a direct tribute to his father, Guccio Gucci. Combining Gucci’s heritage with creative director Alessandro Michele‘s affinity for rings and the end result is something this is both timeless, yet surprisingly appropriate in today’s fashion landscape.

On top of its exceptional craftsmanship that is associated with Italian jewelry, the Gucci Double G ring has also been certified in accordance with the Hallmarking Act of 1973. Those interested can find the ring over at MR PORTER for a retail price of £1,530 GBP (approximately  $1970 USD).

For more fashion accessories, check out Maison Margiela’s FW18 PVC tote bags.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

666 Users Online

What to Read Next

Toyota Invests $500 Million USD Into Uber
Automotive

Toyota Invests $500 Million USD Into Uber

The two companies are teaming up for autonomous ride-hailing.

adidas Football Unveils Manchester United's Away Kit for 2018/19 Season
Sports

adidas Football Unveils Manchester United's Away Kit for 2018/19 Season

Pretty in pink.

Nike Reveals Air Max Uptempo 97 in "Triple Black" Colorway
Footwear

Nike Reveals Air Max Uptempo 97 in "Triple Black" Colorway

Clean.


The Screen House Makes a Grand Space Look Homely and Inviting
Design

The Screen House Makes a Grand Space Look Homely and Inviting

Based in India.

'NBA 2K19' Forced to Change Microtransactions to Follow Dutch & Belgium Laws
Entertainment

'NBA 2K19' Forced to Change Microtransactions to Follow Dutch & Belgium Laws

2K noted that it disagreed with the law.

Lauryn Hill Clears Up Robert Glasper’s Accusations
Music

Lauryn Hill Clears Up Robert Glasper’s Accusations

“I’m confused as to why such a principled musician would show up to work for me anyway.”

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.