In an exploration of some of the world’s most vibrant neighborhoods with New Balance, King Combs shows us Harlem for the latest The Local video — coinciding with the release of the new 247 Tritium Pack. Returning to the home of his father, Diddy, Combs traverses the streets of Harlem to relish in the energy of its thriving culture. Though he wasn’t born in the area, he has an indelible relationship with his second home and is rejuvenated by the unapologetic expression that the dancers and style mavens, like Dapper Dan, exude.
Just as his 247, with a Pantone 7662 accent, stands as the nexus to its past and future so does the neighborhood of Harlem. As a new generation pushes Harlem into the future, the essence and aspirations of the cultural epicenter have remained the same over the years. Similarly, with the sneakers latest updates, from the cushioned REVlite sole and sleek detailing, the new 247 still harks back to its heritage while setting a precedent for the future.
Watch The Local video above and shop the Tritium Pack at retailers worldwide or on the official New Balance website for $90 USD.
- Sebastian Jimenez/HYPEBEAST